GEN 4 Privacy

Will CUPRA process my personal data?

We at CUPRA, S.A are committed to complying with current regulations in order to safeguard your privacy rights and freedoms.

What happens to the personal details I provide to CUPRA CONNECT?

CUPRA, S.A maintains a database of all personal data provided by customers, as well as other information which is necessary for CUPRA CONNECT services, such as vehicle data and geolocalisation. All data resulting from the use of CUPRA CONNECT services belongs to the customer. Data usage is dependent on explicit customer consent. All data usage takes place in compliance with the EU General Data Protection Regulation (GDPR). For more information, consult the CUPRA CONNECT Privacy Policy.

Please note that all data is used only by CUPRA, S.A and its distribution and Service Partners. Data is not shared with third parties for commercial reasons.

Data is anonymous in most cases (non-anonymous data is used only when absolutely necessary), and CUPRA, S.A processes the data according to strict security guidelines.

Do I have full control over my data?

Yes, at any given time you will have the information that data protection regulations require to be provided to users at the time you provide us with your data, so that, taking this information into account, you can decide whether to use the service offered or not. Therefore, all CUPRA applications include a privacy policy where you can consult who is responsible for the data, what are the purposes for which the data is processed, if the data is communicated to third parties, the period of conservation of data and how to exercise the rights that the data protection legislation confers you.

Is my data anonymised?

As soon as your data is no longer necessary to fulfill the purpose for which it was collected, it will be directly destroyed or anonymised so that it is no longer possible to attribute it back to the person to whom it corresponds. In this way, CUPRA, S.A manages to use the data while reducing the risk of its use, thus complying with the principle of purpose limitation and data retention period.

Can I delete my data at any given time?

Yes, you are absolutely free to delete your data. For that, you should go to My CUPRA App, then log in. After that, click on the account, your data, in your personal data, click on the option to Delete the data. 

Additionally, if you also want to delete your CUPRA ID account, you could do it by managing your data and privacy settings at https://seatid.vwgroup.io/.

If you need further support, you can contact to:

CUPRA: customercare@cupraofficial.com

Can I disassociate my user ID from the car?

Yes, by going to the Infotainment menu in the car, under "User" and press "Delete user/Restore to Factory settings". All your data will be deleted from the car and from the backend. This process is a requirement in case of transfer of ownership.

What is the ‘Automated driving development‘ slider for?

It is for activation or deactivation of data transmission for the building of an anonymous database for research and development of automated driving.

How does the ‘Automated driving development‘ slider work?

The data upload can be directly activated or deactivated using the ‘Automated driving development’ slider in the privacy settings. Data transmission also depends on the setting of privacy levels. The upload is only active in the ‘Use location’ and ‘Share location’ levels.

Will personal data be processed in this service?

It is not necessary to process your contact data , only the information derived from your actions/ driving patterns. CUPRA, S.A aims to anonymise your data in order to create a set of aggregated data for the research, development and validation of automated driving.

What kind of data does this functionality collect?

The personal data to be processed is the VIN and the location of the vehicle at the time of data collection, which is the minimum data necessary for the intended purpose.

What is the purpose of data processing?

The purposes of processing data are: the development of automated driving, improving traffic safety on the roads, Adaptive Cruise Control improvement and development of future driver assistance systems.

Will my data be disclosed to third parties?

Yes, but your data will only be used or processed once anonymised by Volkswagen AG or by carefully selected development service providers and companies.

How long is personal data for 'Automated driving development' stored?

The personal data is stored for a maximum of 24 hours for anonymisation and quality assurance purposes. The original data is then completely deleted.

Can I deactivate data collection for 'Automated driving development'?

Yes, you can deactivate data collection using the 'Automated driving development' slider or by changing Privacy settings.

What's the difference between online and offline?

  •  Online Mode: Shown when the car is connected to the internet and location data is NOT activated.
  • Online + Location Data: Shown when the car is connected to the internet and location data is activated. Exclusive for Release 4.3.0 vehicles.
  • Offline mode: Shown when the car is offline. This should only be shown when the user is guaranteed that the car will not communicate with the internet.

Could I use CUPRA CONNECT while the car is offline?

When you are in the OFFLINE mode, all the services are Deactivated (except for the Public Emergency Call that is always available as per European Legislation). Thus CUPRA CONNECT services, are not fully available until you switch back to one of the ONLINE modes.